Kaduna State Governor, Senator Uba Sani, Friday threw his weight behind the various reforms of President Bola Tinubu, saying the reforms are meant to prevent the economy from collapse.
Speaking at the 48th National Council on Information and National Orientation in Kaduna, Sani said the current administration inherited a comatoes economy.
He said the situation warranted the innovative and creative solutions of the President aimed at reinventing the economy and put the nation on the path to sustainable growth and development.
While accepting that some of the measures have been painful, he however said they are being implemented with good intentions.
He said: “Our dear President, Bola Ahmed Tinubu, GCFR assumed office at a trying time in the nation’s history. He inherited a near comatose economy.
“He therefore has the unenviable task of initiating and implementing far-reaching measures to prevent the Nigerian economy from collapse. Because of global economic meltdown and years of mismanagement in Nigeria, fixing our economy requires time and sustained re-engineering.
“That is why Mr. President has come up with innovative and creative solutions to reinvent the economy and put our nation irreversibly on the path to sustainable growth and development. Although some of the measures have been painful, they are being implemented with good intentions, for the greater good of the Nigerian people. As a Father of the nation, President Tinubu has continued to renew our hope in the possibilities of the Nigerian nation.”
He therefore charged information managers to help communicate the background of the reforms to the people.
He said: “Information Managers have a responsibility to effectively communicate Mr. President’s Reform Agenda to the Nigerian people. We must fashion a robust Communications Strategy to carry out this important task. We must give the people the background to the reforms, what it is all about, and the benefits therein. “We must be patient with the people and break things down for them. Messages should be crafted in a way that takes care of the peculiarities of different audiences. We need the buy in of the people in what we do. The people are our pillar of support.”
Governor Sani also called for for strategic communication strategies to counter divisive and negative narratives by some elements in the country, who he alleged have politicize virtually everything.
He said: “We have viewed with grave concern how elements whose interests are alien to democracy have been working assiduously to derail our country’s hard won democracy.
“They have been manipulating our people and creating disunity. They politicize virtually everything. They have been de-marketing our country and giving it a negative image in the international community. “We must watch them closely and devise strategic communication strategies to counter their divisive and negative narratives.”
