By Mercy Peter
Professor Williams Azuma Ijoma, Chairman, Southern African Times, Nigeria, has announced
the birth of the magazine in Nigeria.
Prof. Ijoma said the addition of the magazine to Nigerian stable is meant to foster Africa’s Unity & Heritage and also expand operations of the magazine to the country and the entire West Africa region.
He added, “The Southern African Times coming to Nigeria is strategic and marking a significant milestone in the publication’s seven-year history.
“According to the Editor at Large, Mercy Gilbert, who is facilitating the expansion project, says it is to strengthen the publication’s presence in the West African media landscape.
“The project is being executed in partnership with Naijoinfo News and the Global Migration Research Institute (GMRI), under the leadership of my humble self.
“The Southern African Times aims to tap into Nigeria’s vast and dynamic market of 218.5 million people. This venture aligns with the opportunities presented by the African Continental Free Trade Area (AfCFTA), promising substantial growth and development for Africa.
“Our vision for Africa’s wealth is colossal as We believe in telling our own stories, our own way, and highlighting Africa’s rich culture”.
“Nigeria presents a great growth opportunity for the Southern African Times as we intend to spearhead our operations in the country and entire West Africa, so as to tap into a growing market.”
He stated further, “The Nigerian market, however, is experiencing a significant shift towards digital platforms due to increased internet penetration and changing reader preferences, making this an opportuned moment for the Southern African Times to expand its digital footprint.
“We are eager to tap into the vast potential of the African market and contribute to the region’s growth and development.”
“This expansion into Nigeria is not just a business move but a commitment to fostering African unity and showcasing the continent’s diverse heritage through quality journalism. ”
He also said that the Southern African Times “is here to bring the best of West African nations to a global audience. We shall tell the West African story from a West African perspective, while evolving solutions to peculiar challenges being faced by other regions in Africa.
In conclusion, we are irrevocably committed to creating a positive narrative about Nigeria and West Africa”.
